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The Strategy and Tactics of Pricing : A Guide to Profitable Decision Making
Author(s): Nagle, Thomas T; Holden, Reed K
| Binding: | Hardcover |
| Volume Condition: | Very Good |
| Dust Jacket: | Yes |
| Dust Jacket Condition: | Very Good |
| Edition: | 2nd Edition |
| Language: | English |
| Publisher Name: | Prentice-Hall |
| Publication Year: | 1994 |
| Publication Place: | New Jersey, NJ, USA |
| Book ID: | 011422 |
| Catalogue(s): | Business, Management, Human Resources and Employment |
2nd edition. 410pp, with occasional figures and illustrations. In green vinyl boards with gilt lettering (lightly rubbed and rounded at spine ends and corners). Internally neat, clean, bright and tight. In its original dust jacket (just a little rubbed at edges). A very nice, clean copy. 8vo.
Keywords:
Pricing
Profitability
Business
Retail